Super Amazing Stuff pack that does not include the game.

I actually wasn't aware of this but it was something I kind of suspected. Good catch and yeah that is super skeevy.

I'm on the fence on rather or not I should buy it. I hate that I'm in this place. I love the ME trilogy, but I hate what Bioware has become. I really don't want to support this nasty practice of not including the game inside the collectors edition. But that helmet would be a nice addition to my ME collection. The funny thing is I tried to pre-order but the website I want to buy it from won't except my bank card, because it expires in May lol. So I asked my girlfriend to use her credit card, but she forgot to leave it at home before she left for work today. lol, it's like the universe doesn't want me to buy it.

Isn't what they call a clay pigeon? 

I don't know, the fact that it's separate and more purchase at your own leisure is better for consumer power IMO.

Well if it is confusing people it is pretty bad. Its like Xboxs stupid naming convention where people bought the xbox x instead of the xbox series x. Yes if people looked at the details close enough they know whats what, but that is a pretty shitty consumer practice.

That would be a nice perk even with me having them all digitally. If that helmet would have fit my head, I'd of thrown money at them. Woe is me with my XXXL head.

In this case I agree, I do not remember the past marketing of the MEA stuff but I assume if people were confused it wasn't quite as bold.

I prefer how they did it this time. Don't remember if it was already done for MEA as well.

No matter what version (Xbox, Playstation, PC) and what media (physical/digital) you have or what game wise, the collectors editions aren't limited by being bundled with them. If you want the extras, you can get it.

They also clearly state the game isn't part of it.
So no false advertising either.

Personally I only want the helmet and metal box (despite having the game digitally).
So if anyone would like the other items let me know.
If you pay for shipping I will happily forward the prints, key thingy, welcome letter to you.
I used some of my saved up for vacation money that I couldn't use last/this year for it. 

It seems no different to Ubisoft selling Assassin's Creed statues of their protagonists. They're nice -but expensive- additions for those of us who LOVE the games to have. I have some AC statues, plus an Apple of Edan- myself. So I can certainly see the appeal here.