Rate The Marketing

It did win awards for most anticipated game, you know........... it's gonna sell pretty well. I assume everyone here is gonna buy it. I already pre ordered. I like what I see. 

it could be a lot better, more gameplay videos, more story trailers and MP gameplay/trailer too

they know that they don't need to release lot of info ecause they say a sentence or a hint or release a tiny screenshot and people will overreact and overanalyze it and create and expand hype
most of the marketing and publicity is made by people

I've been pretty happy with it. I'm not a fan of having most of the plot, story and game shown before the game releases. The masseffect.com website, the AI mission briefings and the released game play trailers have hit a pretty good balance for me. The one thing I wish they would show more of is the multiplayer.

I'd not want to appear like a troll, but I think it's the worst marketing campaign I've ever seen for a game. It seems as they were playing a game of cat and mouse with us; they only annoy people this way, and they incite haters - more than a thousand posts here, in the "skepticism" thread, are indicative, if you know what I mean. Now people expect the game will be of inhuman perfection, and the least glitch, the smallest flaw will rekindle the hate campaign. I hope they'll change course with the marketing campaign about their "new IP" and other future games.

There is bad marketing and there is marketing that makes you believe they are afraid to show the game. Andromeda is the latter.

It's getting better now that they're introducing companions to us and the briefings are great. I still think DAI's marketing was better.

What I want is just to finally get to know more about the player character. That's the most important thing to me. What's the CC like, what are the optional "training" backgrounds they mentioned, is there any family history I should know of before starting to plan my character? That's all I need to know.

I'm just glad they haven't spoiled the plot or characters too much (unlike the new Goon 2 trailer from yesterday which basically showed the entire plot and how the movie is gonna end )

Right now, could be better, but not gonna judge until closer to release.

I honestly don't mind having the heavy marketing push with all the details closer to launch, frankly wish they would have waited a year or two with their original announcement of the game.


How so? From a marketing perspective the NMS marketing is brilliant. Sure, they lied a bit and the game could in no way live up to it (or all the things people imagined about it) but it sure did sell the game

That's a very short sighted view. Yes lying and exagerrating obviously made the game sell better, but it also completely destroyed the reputation of the creator and company.

No mans skys marketing was awful, because it significantly reduced the sales of all their future games. In the long term it will likely cost them far more than they made.

Poor management according to the Glassdoor reviews I read. Many leads left during the development including the previous project-lead (game director) way before they were getting things done, and the disgruntled former employees on the Glassdoor site claims that nothing could be done to call out the problems within the teambuilding and that personal agendas from other employees run wild there. I also saw some mentioning how the lower-paid devs had to "inception ideas" into the brains of the leads so they could take credit for it.

You definitely get the impression that something isn't the way it should be at the company. I think they've been on a slippery slope ever since Greg and Ray left them to figure it out on their own. And... excuse me for namedropping but I think despite how good Aaryn Flynn might've been as a lead programmer he's just not a good studio director, even though admittedly managing 3 teams across the continent is a task nobody'd want unless they're experts. But specifically, he talked about a couple of years ago about wanting to get the devs out to cons more mid-development. What did that lead to? Two-three cons you can check out on Youtube where almost every single question in the QA led to "Sorry, we can't talk about that right now." and especially the early one for ME:A where they showed the Mako I found to be embarrassing because there was awkward silence from how little they were able to say.

You get the impression that in the leadership at BioWare there's someone slouching on their couch going "yeah, you do this Team A, yup!", nonchalantly doing their thing and closing their eyes to what's really going on inside the studio.

Honest question: Why the hell would I want to rate the marketing for a game? This is what I think about marketing.

what? really?? where? i need more!! 

Do they even have a marketing team?