The Elder King
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Post by The Elder King on Mar 1, 2017 15:34:28 GMT
Marketing is a two way street, the marketing team can't do anything if the game isn't ready to be seen. The 5 hour previews and the loyalty mission video were both disasters because of the content, not the way it was presented. Also, let's drop the "it was a tutorial mission" shtick, that was an obvious lie. It was an optional loyalty mission with a stupid scanning/drone mechanic that will probably won't used anywhere else in the game. I wouldn't say the 5 hours previews were a distrarre. The overall statements were positive. To be fair, a random person playing any part of the game in some ways is more representative of the game then a tighly controlled trailer. Yes, but then it should be worth pointing out that for the same mistakes made in the video, you'd have had the same problems in the other games of the trilogy.
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Post by Deleted on Mar 1, 2017 15:36:05 GMT
They were introducing us to scanning tools. The mission itself is optional yes. Also you don't need to scan all the time, but some places require it if you want to get anywhere. It's not the end of the world imo. Yeah they (Ian mostly) talk about that on twitter. Truth be told it eased some concerns i had after whatcing the video. That being said I would have preferred that some Bioware dev had made the video, that way i am pretty sure they could actually showcase the scanning tool and some of the fighting mechanics better than the guy at the video: *He didn't talk about the omni tool scan and its uses. *He barely talked about profiles and the favorites. *And his combat skills were horrendous; powers used wrong, half shoting enemies shields, no use of power combos etcetera. I learned a lot more for the actual BW vids tbh.
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Croatsky
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Post by Croatsky on Mar 1, 2017 15:46:28 GMT
It seems a reboot of ME was planned or something, then he just said no and that was that. Which was a good decision, then. Rebooting a franchise, barely a decade since it's first instalment and only 4 years since last instalment, would have been a terrible idea. Any serious reboot needs at least a generation gap to work.
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Post by Deleted on Mar 1, 2017 15:49:09 GMT
It seems a reboot of ME was planned or something, then he just said no and that was that. Which was a good decision, then. Rebooting a franchise, barely a decade since it's first instalment and only 4 years since last instalment, would have been a terrible idea. Any serious reboot needs at least a generation gap to work. It was most likely a chance to make money off the MEA hype too, and perfect timing with the Skyrim SE that had been announced.
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Post by Croatsky on Mar 1, 2017 15:50:44 GMT
Jonathan Cooper was lead animator on ME1 I think the reason for that was mentioned by a dev recently: they originally used procedural generation for the planets (like in ME1) and after testing it they found it lacking and went back make hand-mades ones instead. MEA was probably pushed back 2 years just because of that. Also shinobi mentioned it on Andromeda podcast that Bioware intends to release 1 game per year, but each game has 3 years gave development minimum. So Dragon Age, then Mass Effect and still unknown new IP. So this gave them some room to push ME:A's development to last 3-4 years.
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Post by Iakus on Mar 1, 2017 16:01:14 GMT
It seems a reboot of ME was planned or something, then he just said no and that was that. Which was a good decision, then. Rebooting a franchise, barely a decade since it's first instalment and only 4 years since last instalment, would have been a terrible idea. Any serious reboot needs at least a generation gap to work. There are exceptions. Like when the final installment is so bad it fractures the fanbase. I mean, look at the Spider-Man movies
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Post by vonuber on Mar 1, 2017 16:01:43 GMT
Years ago we had to rely on monthly magazines for marketing or information, if that. We managed to cope then, I'm surprised the new generation of gamers can't seem to even though you have vastly greater amounts of information, including the capability of contacting the developers personally.
It's only a game. Don't hang your life on it. No one is forcing you to buy it.
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Post by Croatsky on Mar 1, 2017 16:03:43 GMT
Which was a good decision, then. Rebooting a franchise, barely a decade since it's first instalment and only 4 years since last instalment, would have been a terrible idea. Any serious reboot needs at least a generation gap to work. There are exceptions. Like when the final installment is so bad it fractures the fanbase. I mean, look at the Spider-Man movies Comic books are the only exception, really. Merely because that was a norm for past half a century. Movies and video games? No, it would have been unacceptable by most people, especially with reboots overload in past decade in movie industry.
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Post by Iakus on Mar 1, 2017 16:06:21 GMT
There are exceptions. Like when the final installment is so bad it fractures the fanbase. I mean, look at the Spider-Man movies Comic books are the only exception, really. Merely because that was a norm for past half a century. Movies and video games? No, it would have been unacceptable by most people, especially with reboots overload in past decade in movie industry. Mass Effect is essentially an interactive comic book. SUper powers, spandex uniforms and all.
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Post by Sylvius the Mad on Mar 1, 2017 16:12:11 GMT
People are seriously upset by the marketing?
I get being annoyed if they're not revealing information that's important to you personally (like mechanics), but being concerned about how much hype there is seems really weird to me.
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Post by Sanunes on Mar 1, 2017 16:36:54 GMT
Which was a good decision, then. Rebooting a franchise, barely a decade since it's first instalment and only 4 years since last instalment, would have been a terrible idea. Any serious reboot needs at least a generation gap to work. There are exceptions. Like when the final installment is so bad it fractures the fanbase. I mean, look at the Spider-Man movies I think the Spider-Man movies are a good reason why they shouldn't, people are tired of origin stories and that is what a reboot does it goes back and retells the whole story from the beginning again, its why Marvel has said they are not doing an origin movie for Spider-Man: Homecoming. I want new content not a rehash of prior work that follows the same beats to appease people that want the content the way they imagine it and if it isn't that way they get upset which is what happened with Amazing Spider-Man movies for they had a great cast, but failed to make a good movie around them and those movies failed.
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The Elder King
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Post by The Elder King on Mar 1, 2017 16:40:24 GMT
While they aren't telling the origin again, the new Spider-Man movie and character is still a reboot of the previous duology.
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Post by Iakus on Mar 1, 2017 16:40:53 GMT
There are exceptions. Like when the final installment is so bad it fractures the fanbase. I mean, look at the Spider-Man movies I think the Spider-Man movies are a good reason why they shouldn't, people are tired of origin stories and that is what a reboot does it goes back and retells the whole story from the beginning again, its why Marvel has said they are not doing an origin movie for Spider-Man: Homecoming. I want new content not a rehash of prior work that follows the same beats to appease people that want the content the way they imagine it and if it isn't that way they get upset which is what happened with Amazing Spider-Man movies for they had a great cast, but failed to make a good movie around them and those movies failed. Except, as you said, Marvel managed to reboot Spider-Man without doing an origin story. Edit:
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Post by Sanunes on Mar 1, 2017 16:45:07 GMT
While they aren't telling the origin again, the new Spider-Man movie and character is still a reboot of the previous duology. One thing I have learned during this entire Mass Effect: Andromeda debate is that reboots have different meanings to different people. I don't think of Homecoming to be a reboot for the story really isn't starting over again it is starting in the middle, but it isn't a continuation of a prior story either. In a lot of ways it reminds of Mass Effect: Andromeda for it is a completely new story with a new character in an established world.
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The Elder King
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Post by The Elder King on Mar 1, 2017 16:48:26 GMT
While they aren't telling the origin again, the new Spider-Man movie and character is still a reboot of the previous duology. One thing I have learned during this entire Mass Effect: Andromeda debate is that reboots have different meanings to different people. I don't think of Homecoming to be a reboot for the story really isn't starting over again it is starting in the middle, but it isn't a continuation of a prior story either. In a lot of ways it reminds of Mass Effect: Andromeda for it is a completely new story with a new character in an established world. Not really. The previous games' history is intact with Andromeda. The same can't be said for Spider-Man. You can't say that this is the same Spider-Man of Andrew Garlfield, even if you consider only the high school period. Civil War, and in general the whole inclusion in the MCU, made sure of that.
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Post by alanc9 on Mar 1, 2017 16:50:50 GMT
*He didn't talk about the omni tool scan and its uses. *He barely talked about profiles and the favorites. *And his combat skills were horrendous; powers used wrong, half shoting enemies shields, no use of power combos etcetera. I learned a lot more for the actual BW vids tbh. Since we already saw profiles in another vid, why did we need this guy to talk about them?
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Post by Deleted on Mar 1, 2017 16:52:23 GMT
I learned a lot more for the actual BW vids tbh. Since we already saw profiles in another vid, why did we need this guy to talk about them? Just promoting it I guess.
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Iakus
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Post by Iakus on Mar 1, 2017 16:53:52 GMT
One thing I have learned during this entire Mass Effect: Andromeda debate is that reboots have different meanings to different people. I don't think of Homecoming to be a reboot for the story really isn't starting over again it is starting in the middle, but it isn't a continuation of a prior story either. In a lot of ways it reminds of Mass Effect: Andromeda for it is a completely new story with a new character in an established world. Not really. The previous games' history is intact with Andromeda. The same can't be said for Spider-Man. You can't say that this is the same Spider-Man of Andrew Garlfield, even if you consider only the high school period. Civil War, and in general the whole inclusion in the MCU, made sure of that. Yup. In MEA, did ME3 happen? Did Shepard deal with the genophage cure, go to Rannoch, meet the Catalyst, do RGB, and so on? If the answer is yes, it all still canonically happened (even if Shepard's specific choices are not), then it's not a true reboot. It's a soft reboot at best.
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Post by dalinne on Mar 1, 2017 17:02:13 GMT
What to show is a marketing decision.
You'd look derpy too, fired in an escape pod, but that look can be endearing if you've formed a relationship with the character. But we haven't yet.
Shepard derp was more tolerable because we knew Shepard:
Also problematic is editing the dialogue sequences which would have included spoilers for sure, but heck, there will be plenty of spoilers out there in 14 days. Contrary to the views of some, I think the marketing has been largely fine so far.
But the IGN edit has been the least helpful marketing addition in my view (because it didn't add anything to the CES trailer other than 'more', but raised questions). The best piece of marketing in my view has been the Gameplay Series #1: Combat.
AMEN!
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Post by dropzofcrimzon on Mar 1, 2017 17:21:07 GMT
A lot of marketing teams seen to be fucking clueless sometimes
I wish I was a fly on the wall for some of their meetings
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ATR16
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Post by ATR16 on Mar 1, 2017 17:53:31 GMT
I think it's safe to say Bioware noticed the backlash against the last video though. Hopefully they won't make the same mistake again. Did the MARKETING team notice though? It doesn't help in a bit if the actual developers did because they literally can't even say a word without marketing suits threatening to fire them. I feel that if it was up to the marketing team they would have been hard pimping in early January. The fact that all the footage we see is tagged with a "TOTALLY NOT THE FINAL PRODUCT GUYS, DON'T WORRY WE POLISHED THE FUCK OUTTA IT AND FIXED ALL THE BUGS" makes me feel like the marketing team was like "hey devs, we really need to show something" and the devs said "Well... we don't have anything. I guess there is this" and now the marketing team is stuck trying to make the best of what they've got available to them. There isn't any other reason why it would be handled this way. I've worked in the industry and have a few soft connections to Biowares marketing team. They aren't idiots. Mix them with EA's marketing team and whatever outside agency they're using, and there is no way they would be doing things this way if they had another choice.
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Atemporal Vanguardian-Debugger
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Post by Atemporal Vanguardian-Debugger on Mar 1, 2017 18:39:15 GMT
This again? From what I am seeing in gaming trends -more and more game developers are beginning to use shorter marketing cycles. ALSO NO Fallout 4 didn't start it but F4 was by far the best at it.Hope you can get used to it -or just go do something else and forget gaming -don't. Comic books are the only exception, really. Merely because that was a norm for past half a century. Movies and video games? No, it would have been unacceptable by most people, especially with reboots overload in past decade in movie industry. Mass Effect is essentially an interactive comic book. SUper powers, spandex uniforms and all. Forgot the cape: m.popkey.co/52216f/XmYGo.gif What to show is a marketing decision.
You'd look derpy too, fired in an escape pod, but that look can be endearing if you've formed a relationship with the character. But we haven't yet.
Shepard derp was more tolerable because we knew Shepard:
Also problematic is editing the dialogue sequences which would have included spoilers for sure, but heck, there will be plenty of spoilers out there in 14 days. Contrary to the views of some, I think the marketing has been largely fine so far.
But the IGN edit has been the least helpful marketing addition in my view (because it didn't add anything to the CES trailer other than 'more', but raised questions). The best piece of marketing in my view has been the Gameplay Series #1: Combat.
AMEN! media.tumblr.com/tumblr_m66ibf7uDj1qk12n6.gif
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Post by stealthfox94 on Mar 1, 2017 19:14:17 GMT
I think the marketing has been "intentionally bad", people are getting sick of over the top hype marketing. I think the went in the complete opposite direction with Andromeda, not sure if it was a good idea or not.
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Post by derrame on Mar 1, 2017 19:17:25 GMT
those waiting for gameplay videos just wait for the angry joe review or gamspot or just get the game now
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Post by Lebanese Dude on Mar 1, 2017 19:34:38 GMT
I think some hardcore fans here are confusing marketing for fan service, because most who will buy the game don't care for more information than that which has been given.
We've seen some character ads, briefings, a few combat videos, and a few random videos. What else would a potential consumer need to make a decision to buy the game?
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I would like some more information on the crew members though. Would be nice.
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